Shopping is GREAT in Japan

Shopping is GREAT in Japan - Export to Japan

Blog | Wednesday 12 November 2014

Sue Kinoshita, Director of UK Trade & Investment, talks about the impact of the Shopping is GREAT campaign in promoting British products and branding in Japan.

Hello Kitty, Marketing Master

Hello Kitty, Marketing Master - Export to Japan

Blog | Tuesday 4 November 2014

Charlotte Griffiths from UKTI Japan’s Marketing Team examines one of Japan’s most successful marketing exports.

Harajuku for Grannies

Harajuku for Grannies - Export to Japan

Blog | Friday 10 October 2014

Naomi Muramatsu, Trade Adviser of UK Trade & Investment Japan’s Financial & Business Services Team, explores catering to a unique customer base in order to achieve success in the face of stiff competition.